ADIDAS X UEFA CHAMPIONS LEAGUE
ART DIRECTION / GRAPHIC DESIGN / PACKAGING / LIMITED EDITION ART BOXES
This limited art box shows elements of a traditional football mixed with materials that represent the technical aspect of designing and developping such a piece of sports equipment. Inside the box four studs are holding a black laser-etched plexi sheet showing the recepients names as a line-up. Underneath you’ll find 12 photographs referring to the key values of the UEFA. Embedded in the box is an adidas miCoach training system personalized for each recepient.